The job posting is the powerful and most impactful
job search tool which has the ability to attract the world-class
applicants for your job vacancy role. With free job posting sites employers can create the
best opportunity for the job seekers to be the part of your work culture.
Employers must be very careful when while writing the posting as if done
wrongly can drive them far away. Employers often think how to make it more
lively and representative to attract more and more candidates. With this piece
of writing, we will highlight facts that hiring managers and employers could
consider when posting jobs online.
1. Avoid Up-to-the-minute job titles
Employers use trendy job title in
order to show the cool background of the organization, but this could be the
turn off for various job seekers as it creates confusion and also could not
help in the optimized job search result. When candidates begin to start the job
search they try to make it more direct and the job titles with more specific
and industry-related keywords perform well in the search result. Considering the industry related keywords
could be the best option for creating a job vacancy.
2. Too lengthy a BIG
We know that a job post includes
various key points like job title, job description, company background, and
other important stuff but writing too much detail about each could create
confusion in the minds of the candidates and sometimes they overlook the
posting as too much information is provided.
Employers must be very precise and to the point, so it could be simpler
to understand and the candidates can relate to it. To capture the job seeker interest employers
can use bullet points and even some pictures so as to create a direct
impression of the message.
3. Please avoid being
Employers think that while they
are offering the job and good money they can expect the ideal candidate for the
job role. They often use words which could lift the eyebrows and also the
candidates can directly put that offer into the trash. They need to understand
that they are going to hire the candidates, not a machine so the job and
responsibilities section must be well written as to create a positive impact in
the mind of the job seekers.
Remember top talent has a good
option available, in order to create a good impression the employers must use
the good choice of words and the candidates will also seek
- The job role future opportunities
- The company culture and environment
- Salary and benefits related to the job
4. Remove the negative phrases from the job description
Employers includes these words in
the description “must have 4 years of experience” or “need not to apply” which
could create a wrong impression and most of the time candidates avoid these
types of jobs which are so choosey, Writing a good JD can be the game of words
the employers can rephrase the words with “Apply now” or “proven certificates
for the experience”.
5. Put your legs into the shoes of the job seeker
Employers during the job post
creation must think like a job seeker, this actually works it provides them
more good ideas for creating more attractive job post and also give them edge
and reason why to click for the same posting.
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