Marketing Automation Manager

Marketing Automation Manager

Job Description

  • Fabricate and execute showcasing work processes, client division/scoring, overviews, and utilizing dynamic/activated informing to enhance email battle commitment
  • Create and actualize start to finish adventure and lifecycle email crusades which incorporates battle arranging and configuration, list the board, crusade wellbeing observing, and post battle examination
  • Create, set up, perform QA, and execute on-going email battles and advertising mechanization programs. Help with dissecting and upgrading email crusades, tests and channel level effect
  • Set-up and send showcasing robotization work processes, greeting pages, and correspondence ventures
  • Set up business decides that drive content, triggers, group of spectators division, and channel determination/rhythm
  • Rapidly recognize and investigate any presentation issues and exhibit a capacity to drive effective goals
  • Guarantee tests led are quantifiable and can be attached back to business sway 
  • Configuration, construct, dispatch, and keep up new email projects, for example, upsell, strategically pitch, and reengagement programs
  • Work with Web group to grow new Pardot Form formats and execute Pardot Forms and Pardot Form handlers as fundamental
  • Work with Pardot and Salesforce CRM fields to help usage of showcasing mechanizations.
  • Involvement in advertising computerization/email/CRM in a quick paced interest or lead age condition, ideally inside a membership or lifecycle based business. Office or customer side welcome
  • Investigative scholar with a can-do, critical thinking frame of mind and a profundity of learning in computerized examination, crusade following, and ROI measurements
  • Involvement with A/B and multivariate email testing required
  • Great undertaking the executives aptitudes with a predisposition towards activity against objectives, on-time conveyance, and immaculate execution
  • Solid relational abilities that cultivate cooperation and rouse certainty
  • Solid correspondence and introduction aptitudes with a capacity to impart both upwardly and cross practically
  • Email HTML/CSS, XML and Javascript aptitudes are exceptionally useful
  • Involvement with Sales force CRM or Sales force Marketing Cloud is required.

Company Profile:

Salary: Not disclosed

Industry: Advertising / PR / MR / Event Management

Functional Area: Engineering Services

Role Category: Automation Test Engineer

Employment Type: Full time